Team IP Becomes the Official Merchandiser for the 99th East West Shrine Bowl

Dallas, Texas — Since 1925, the East-West Shrine Bowl has benefited Shriners Children’s and its mission to provide excellent specialty care for children. This year marked a significant milestone, as Team IP partnered with the bowl as the official merchandiser for the event, offering opportunities to purchase merchandise both on site at the 99th annual East-West Shrine Bowl and online via Team IP’s website. 

The East-West Shrine Bowl is the longest-running college all-star football game in the nation. An important part of America’s football tradition, the event gives top college players a chance to showcase their talents to NFL scouts and a national television audience. But it is more than a game: The East-West Shrine Bowl has long been a symbol of unity and compassion, with its primary mission being to support Shriners Children's and its commitment to delivering advanced specialty pediatric medical care. This unique healthcare system provides excellent care for children with orthopedic conditions, burns, spinal conditions and spinal cord injuries, and cleft lip and palate, regardless of the families’ ability to pay or insurance status.

Team IP saw an opportunity not just to provide fans with souvenirs but also to contribute to the noble cause at the core of The East-West Shrine Bowl. Their partnership with the event opened avenues for fans to engage with the cause beyond the football field. 

"Through the power of sport and the spirit of giving, the 99th East-West Shrine Bowl became more than a game. At Team IP, we're proud to have partnered with this incredible event, transforming every piece of merchandise into a symbol of compassion. Here's to the game and the lives it touches,” said Randy Sparks, Founder & CEO of Team IP. 

“We’re so pleased to partner with Team IP at the East-West Shrine Bowl,” said Mel Bower, chief marketing and communications officer for Shriners Children's. “For more than a century, Shriners Children's has provided hope and healing for families. The East-West Shrine Bowl helps raise the profile of Shriners Children’s, so that we can continue to offer life-changing care to more kids in more places.”

If you can’t attend the event but would like to purchase merchandise, shop our online store here.